Kiko Kono, M.D.
Profile
Graduated from Kawasaki Medical School. Worked as a dermatologist for about 20 years at core hospitals. After many years of experience and achievements, he became a cosmetic dermatologist. His practice style is to examine the skin thoroughly and pursue what is happening where on the skin and approach the problem. Her specialties include customized treatment, laser treatment, Botox, and skin growth injections. In her private life, she is a mother of two children.
Many of you may be looking for a solution to your men's specific problems at a cosmetic dermatology clinic in Hiroshima. In recent years, interest in men's beauty has been growing, and many men are visiting cosmetic dermatology clinics. In this issue, we will introduce the reality of men's beauty and the procedures that can address men's specific concerns. Please read to the end and take the first step toward solving problems unique to men, such as acne, rough skin, and thick beards.
Men are now more familiar with cosmetic dermatology!
In recent years, men's awareness of beauty has rapidly increased, and many of them may have an interest in cosmetic dermatology. First, Yayoi Clinic (YAYOI CLINIC) in Hiroshima introduces the rate of use and interest in cosmetic dermatology among men. If you are interested in cosmetic dermatology in Hiroshima but have not yet taken the first step, please check out men's cosmetic awareness first.
■Men's use of cosmetic medicine increases year by year
According to a survey report on "Attitudes toward Cosmetic Medicine and Clinic Use among Men and Women Aged 15-69" conducted in August 2025 by Recruit Hot Pepper Beauty Academy (survey conducted and compiled by &D Co., Ltd.), the percentage of men using cosmetic medicine is,Increasing every year since 2021 to the highest levelAt the time of the 2021 survey, the rate of use within one year was 6.3%, but by 2025 the rate had increased to 8.8%. 22.8% of men in their 20s had the highest rate of use, indicating that more and more men, especially among the younger generation, are interested in cosmetic medicine.
At the time of the 2025 survey, the ranking of cosmetic medicine genres used within one year was as follows
No. 1: Medical hair removal (5.3%)
2nd : Cosmetic medicine/cosmetic dermatology (3.7%)
Third: Cosmetic and orthodontic dentistry (3.8%)
4th : Cosmetic surgery (3.0%)
■What are the main problems men have with cosmetic dermatology?
There are a variety of concerns that trigger men to visit cosmetic dermatologists. In the same survey conducted by Recruit Hot Pepper Beauty Academy, Inc., the following responses were the most common reasons that led men to seek cosmetic treatment.
- Elimination of complexes
- (in order to be) popular
- self-satisfaction
- Because it's so easy to do.
- Blemishes and moles have always bothered me.
In addition, medical hair removal and treatment of blemishes, acne, acne scars, rough skin, and pores were among the top treatments actually received.
Hiroshima Men's Cosmetic Surgery
We have learned that men's beauty concerns cover a wide range of issues. At Hiroshima Cosmetic Dermatology Yayoi Clinic, we offer a variety of procedures to meet the diverse needs of men. Let's focus on four categories that are common among men: skin problems, hair loss, aging care, and thinning hair, and take a look at the specific procedures available to address each of these concerns.
■[Aiming to eliminate skin problems] Acne, acne scars, and pores
Skin problems such as acne, uneven acne scars, and large pores are related to testosterone, a male hormone that stimulates sebum secretion.Men tend to produce more sebum than women due to testosteroneThere are Excess sebum can clog pores and contribute to the growth of acne bacteria. In addition,Irritation such as shaving damage is another factor that causes skin problemsIt is.
Yayoi Clinic's procedures for these skin problems are as follows
| Name of treatment | Treatment Details | Expected Benefits |
| HydraFacial® | Pore cleansing by water peeling and introduction of serum | Reduction of clogged pores and sticky skin, exfoliation, pore tightening, etc. |
| Trifill PRO | Alternating injection of CO2 gas and drug with a fine needle to peel off scar tissue | Improvement of subcutaneous tissue adhesion can be expected to lift skin depressions and lead to plump, fine-textured skin |
| Potenza | High-frequency RF (radiofrequency) irradiation from a microscopic needle to promote skin structure reconstruction | Reduction of uneven acne scars and pores, and improvement of skin elasticity. |
At our clinic, we offer "custom-made treatment" combining multiple treatment methods according to the skin type and symptoms of each individual patient. If you are not sure which treatment is right for you, or if you are not sure where to start, please contact Yayoi Clinic for a consultation.
■[Improved cleanliness] Medical hair removal (beard, whole body)
Shaving every day is a major burden for many men. Not only does it cause skin problems such as rough skin and razor burn, but a green beard caused by unshaven hair can also detract from one's sense of cleanliness. In addition, many men have a complex about their body hair, such as "too thick" or "hair in areas where they do not want it to grow. By approaching these problems with medical hair removal, you can reduce the amount of time spent on self-treatment and improve your sense of cleanliness.
At the Yayoi Clinic,Can be used for both thick and thin body hairGentlemax Pro Plus."Adopt aThe hair removal process is relatively fast and painless due to the cooling function. The speed of hair removal is relatively fast, and the cooling function allows for pain-free treatment. Yayoi Clinic offers men's hair removal services not only for beards, but also for the body, including the chest, back, armpits, and legs.
■[For a youthful impression] Blemishes, wrinkles, and sagging skin
Blemishes, wrinkles, and sagging facial lines can give the appearance of fatigue and age. These changes can undermine your confidence, both in business and in your personal life. The following table summarizes the treatment options available at Yayoi Clinic, a cosmetic dermatology clinic in Hiroshima, Japan, for men's spots, wrinkles, and sagging.
| Name of treatment | Treatment Details | Expected Benefits |
| Q-switched ruby laser | Laser irradiation that easily approaches melanin pigment | Reduction of spots, freckles, hyperpigmentation, etc. |
| Botox Injections | Drugs are injected to reduce muscle tension and excess movement | Wrinkle reduction between the eyebrows and forehead, suppression of sebum secretion and perspiration, etc. |
At Yayoi Clinic, we follow up on skin care before and after the procedure and take pain into consideration. The clinic also offers consultations for men who are considering making their debut in Hiroshima cosmetic dermatology, such as "I want to develop skin care habits" and "I am worried about pain.
Frequently asked questions and answers for men who are new to cosmetic dermatology in Hiroshima
Finally, we will answer the typical questions that men considering using cosmetic dermatology for the first time in Hiroshima often have, in an easy-to-understand Q&A format with reference to actual responses at the Yayoi Clinic.
■Can I just get counseling?
Yayoi Clinic accepts visits for counseling only. Whether or not you wish to undergo the treatment,You can also consider it after listening carefully to a specialist.It is.
■How painful is the procedure? Can I use anesthesia?
The degree and type of pain varies depending on the type of treatment. For example, in medical hair removal, the pain is commonly described as "the pain of being popped with a rubber band. In the Yayoi Clinic treatment,Measures to reduce pain through the use of anesthesia cream, drug formulations, cooling after the procedure, etc.We are doing this for you. If you are concerned about pain, please do not hesitate to contact us. Yayoi Yayoi
■Is health insurance covered for cosmetic dermatology treatment?
Many of the treatments performed by cosmetic dermatologists are not covered by health insurance due to their natureFree medical care.It is. Since health insurance is intended to treat illness and injury, treatments that pursue beauty or improve skin quality to the extent that they are not diagnosed as illnesses are considered "cosmetic purposes" and are not covered by insurance.
■What should I be careful of after the procedure?
After a cosmetic procedure, there is a recovery period called downtime. The degree of symptoms and the length of recovery vary depending on the type of treatment and the individual's constitution, so it is impossible to say for sure. At Yayoi Clinic, we can suggest treatments that require relatively little downtime and provide support to minimize various symptoms.
■ Conclusion.
Yayoi Clinic, a cosmetic dermatology clinic in Hiroshima, Japan, has explained in detail the reality of men's aesthetics and specific treatment options. Yayoi Clinic is able to address a wide range of concerns, including acne, acne scars, and medical hair removal. In addition, the clinic is thoroughly guided to private rooms and has a well-thought-out flow of visitors so that they do not have to face other customers as much as possible. We have created a comfortable environment for those who feel uncomfortable in an all-female environment or who do not want to be noticed by others. Why not take the first step toward men's beauty at Yayoi Clinic, a cosmetic dermatology clinic in Hiroshima?
Aesthetic Dermatology, Aesthetic Medicine, Aesthetic Surgery, Art Make-up Yayoi Clinic (YAYOI CLINIC) in Hiroshima introduces treatments for different problems of the skin, body, and face.
In order to offer a better option for everyone, we will assess each person's skin condition and formulate a treatment plan that meets their needs in terms of treatment duration, budget, and acceptable downtime.
If you have any concerns, please come for a counseling session first.
Related Articles Recommended for You
Description of treatment] Hydrafacial
Approximate number of treatments: 1 treatment *Regular treatments are required to maintain the effects of the treatment.
Cost] ¥15,000 - ¥29,800
Adverse effects/risks
Because of the peeling effect, skin redness and tingling may occur during and after treatment. It usually settles down within a few hours to a few days.
Thin peeling of the skin may occur after treatment.
Sunburn after treatment may cause hyperpigmentation.
Those with melasma are at risk of rare aggravation.
Equipment used.
HydraFacial® treatments include procedures using domestically unapproved drugs or medical devices.
The medicines and medical devices used for treatment were imported from Japan under the judgment of our doctors. Please refer to the following for information on medicines and other items of concern for personal importation.
https://www.yakubutsu.mhlw.go.jp/individualimport/purchase/index.html
There are no other domestically approved drugs with the same ingredients or performance.
Information on safety, etc. in other countries
Serious risks, side effects, etc. may not have been identified.
-It has been approved by the U.S. FDA (U.S. Food and Drug Administration).
About the Adverse Reactions Relief System for Drugs
In the unlikely event of serious side effects, the drug is not covered by the government's Adverse Drug Reactions Relief System.
Description of treatment] Dermapen 4
Approximate number of treatments: Once every 2 to 4 weeks, or once every 6 to 8 weeks (1 course: 3 to 5 treatments)
*The treatment interval depends on the degree of bleeding.
Cost] 1 time ¥31,800～¥36,800
Adverse effects/risks
Redness and tingling may occur, but will generally subside within 1 to 2 days.
Symptoms such as peeling, internal bleeding, and swelling may appear for 7-10 days.
In rare cases, old keratin may peel off, but please be careful not to peel it off forcibly.
Equipment used.
Dermapen4 treatment involves the use of a domestically unapproved drug or medical device.
The drugs and medical equipment used for treatment were purchased from PRSS.Japan, Inc. under the judgment of our doctors.
There are no other domestically approved drugs with the same ingredients or performance.
Information on safety, etc. in other countries
The following certifications have been obtained
ISO 13485
CE Standard
About the Adverse Reactions Relief System for Drugs
In the unlikely event of serious side effects, the drug is not covered by the government's Adverse Drug Reactions Relief System.
[Description of treatment] Potenza
Approximate number of treatments: 3 times every 4 to 6 weeks (every 2 weeks for melasma)
*The number of treatments varies depending on the treatment.
Cost] 1 time ¥54,780～¥104,500
Approximate duration of treatment: 3 to 5 months
Adverse effects/risks
Infection, hyperpigmentation, folliculitis, erythema
After the procedure, the pores may become blocked due to inflammation or swelling, and temporary acne may develop or worsen.
Depending on the treatment, bleeding may occur.
Swelling and redness may occur after the procedure.
Please note that effects may vary from person to person. Also, depending on the area to be treated, some patients may not achieve outstanding results.
Equipment used.
Treatment of potenza includes procedures using domestically unapproved drugs or medical devices.
The medicines and medical devices used for treatment were imported from Jeisys Medical Inc. under the judgment of our doctors. Please refer to the following for information on drugs and medical devices that should be imported by individuals.
https://www.yakubutsu.mhlw.go.jp/individualimport/purchase/index.html
There are no other domestically approved drugs with the same ingredients or performance.
Information on safety, etc. in other countries
The following certifications have been obtained
-MFDS(2019.01)
About the Adverse Reactions Relief System for Drugs
In the unlikely event of serious side effects, the drug is not covered by the government's Adverse Drug Reactions Relief System.
Description of treatment] Gentlemax Pro Plus
Average number of treatments: 5 to 10 times *More than 10 times may be necessary due to individual differences.
Cost] ¥4,400~¥110,000 per session *Depends on the area.
Side effects/risks] Folliculitis, burns, frostbite (due to cooling gas), hardening of hair, crust formation, pigmentation, itching, etc.
Equipment used.
The device is a medical device approved for the treatment of "long-term hair reduction" and "superficial benign pigmented skin diseases".
JMDN code: 35940000
Medical approval number: 30200BZX00304000
There are no other domestically approved drugs with the same ingredients or performance.
Information on safety, etc. in other countries
U.S.A.: FDA (Food and Drug Administration)
Description of Treatment] Q-switched ruby laser
The number of treatments may vary from person to person depending on the symptoms and the extent of the disease.
Cost】¥1,500〜¥98,000 ※Additional treatment fee may be charged.
[Side effects/risks] Redness, pain, scabbing, hyperpigmentation, spotting, recurrent hyperpigmentation, temporary inflammatory hyperpigmentation, redness, blistering, crusting, etc.
Equipment used.
Machinery and Equipment (31) Medical Cauterization Equipment
Highly controlled medical device Ruby laser (36189000)
Specified maintenance controlled medical device Installation controlled medical device
The Ruby Z1 Nexus
Medical device approval number: 30200BZX00022000
Description of procedure] Botox injection
Recommended frequency of treatment] Once every 3 to 4 months *Return around 14 days after the peak effect.
Cost】・1 unit ¥649～¥869 (+ ¥22,000 for treatment fee) ※There are individual differences depending on the formulation and number of units used.
Adverse effects/risks
Headache, pain and swelling at injection site, partial muscle weakness, redness, bruising, skin tightness, numbness, prickling sensation, nausea, temporary dent, internal bleeding, difficulty swallowing, pneumonia, anaphylaxis, severe lethargy, etc.
Equipment used.
Botox treatment includes treatments that are either unapproved drugs in Japan or treatments that are different from those approved for use in the pharmaceutical industry.
Drugs and medical devices used for treatment were imported through a private importation procedure based on the judgment of a physician at our clinic.
https://www.yakubutsu.mhlw.go.jp/individualimport/purchase/index.html
There are no other domestically approved drugs with the same ingredients or performance, except for those approved by the pharmaceutical affairs bodies.
Information on safety, etc. in other countries
-BOTOX VISTA® approved by the Japanese regulatory authorities for the treatment of expression lines between the eyebrows or at the corners of the eyes in adults under 65 years of age.
-NABOTA receives U.S. FDA approval
-CORETOX® receives Korea MFDS approval
About the Adverse Reactions Relief System for Drugs
In the unlikely event of serious side effects, the drug is not covered by the government's Adverse Drug Reactions Relief System.
